About PiliMerch

Custom Plush Toy Manufacturer in China

Built for Brands & Creators Since 2016

PiliMerch has been crafting custom plush toys — along with matching fabric bags, soft PVC, and resin merchandise — for global brands, retailers, agencies, and independent creators. From a single prototype to container-scale production, we turn ideas into retail-ready products.

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Since 2016 · Guangzhou, China

5,000+ sqmProduction space

100+Staff

500,000Pieces / month

Who We Are

Scalable Production in Guangzhou, China

What began in 2016 as a small plush workshop has grown into a Guangzhou-based manufacturing facility spanning over 5,000 sqm with 100+ skilled staff. With a monthly capacity of up to 500,000 pieces, we have the flexibility to support both small-batch brand launches and repeat bulk programs without compromising on lead times.

End-to-End OEM & ODM, Sample-Approved

We offer flexible OEM and ODM services tailored to your workflow. We can manufacture strictly to your existing artwork and tech packs, or collaborate with you on character development, proportions, fabrics, and packaging from scratch. Either way, bulk production never begins until you have approved a physical sample.

What We Do

Custom plush toys and branded merch, crafted for global brands, retailers, and creators.

Plush Toys

Brand IP & Mascot Plush
Plush Keychains
Cushions
Functional Charms

Branded Merchandise

Fabric Pouches & Bags
Soft PVC & Silicone Crafts
Resin Crafts

Inside Our Factory

Eight photos from the floor — no stock imagery.

Worker hand-stuffing a custom plush toy at the filling station in PiliMerch plush factory — Filling station — plush bodies filled and closed by hand.

Multi-head embroidery machine stitching faces and logos onto plush fabric panels — Multi-head embroidery — faces and logos stitched onto fabric.

Operator loading coloured thread spools onto a multi-head embroidery machine — Embroidery line — color changes set up in-house, per design.

Technician guiding a large plush fabric panel through a wide-format embroidery machine — Wide-format embroidery — large panels stitched before cutting.

PiliMerch plush factory sewing floor with rows of industrial sewing machines — Sewing workshop — rows of industrial machines for panel assembly.

Sewing line operators assembling plush toy parts beside bins of cut fabric — Sewing line — parts move in batches and are checked as they go.

Workers hand-finishing and inspecting finished plush toys at the finishing table — Finishing table — hand finishing and trim checks before packing.

Packing line workers checking and boxing finished plush toys for export — Packing line — final inspection, then cartons for export.

Quality Control

Three checkpoints on every order.

Incoming materials

Fabric, filling, and trims are checked against the approved sample before they enter the line.

In-line checks

Stitching, filling, and embroidery are inspected during production, not only at the end.

Pre-shipment inspection

Every carton is checked for labeling, packing, and quantity before it is booked for export.

Working With Us

The numbers you need before you send a brief.

Minimum order: 500 pcs per style for plush and cut-and-sew bags; 1,000 pcs per style for molded soft PVC and resin items.
Sampling: 7–14 days, approved before bulk
Sample fee: Charged per style, credited at 2,000 pcs of that style (excludes silicone, soft PVC, and resin items)
Production: 35 days after sample approval
Rush orders: Tight timelines can be discussed in advance
Reply time: Within 1 business day, GMT+8

Questions We Get Asked

What is the difference between OEM and ODM here?

With OEM we produce to your finished artwork and specification. With ODM we help develop the character, size, fabric, and packaging from a reference or a rough idea, then produce it.

Can you produce from my artwork?

Yes. Send a front view, a side view, and any color references — a drawing, a tech pack or a photo of an existing product all work. We confirm feasibility and sampling cost before starting.

How does the sample fee work?

A sample fee is charged per style. When a single style reaches 2,000 pcs, that fee is credited against the order. Silicone, soft PVC, and resin items are excluded from this credit.

Do you work with small brands and independent creators?

Yes, as long as the order meets the minimum for that product type — 500 pcs per style for plush and cut-and-sew bags, 1,000 pcs per style for molded soft PVC and resin items. Many of our clients start with one style and reorder once the product sells.